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Wednesday, June 19, would have ordinarily been a day when the sun would show its light, even in Paris, France. But not this year, apparently. Our team of eight woke up early to take the first train to Deauville-Trouville, on the French West Coast. Taking that early train would allow us to do our volunteer work while the tide was low.
We all easily made our 7:30 a.m. meet-up time at the Saint-Lazare station — that is, after “battling” a huge crowd of the tube and train station during the rush hour of every Parisian’s day. The 7:45 a.m. departure time was actually a really nice time to begin a two-hour journey leading to the coastline. After 20 minutes or so of small talk in the almost empty train, it was time for each of us to take a nap, read a book or listen to music.
Around 10 a.m. we arrived at our destination to meet our Surfrider Foundation’s contact: Léa. Surfrider Europe is a nonprofit organization, dedicated to defending, saving, improving and managing in a sustainable manner the ocean, coastline, waves and the people who enjoy them. To our huge surprise, the greyness of Paris made way for an early-morning blue sky that left us amazed, because we knew the sun would be our best ally that day and it would have been a shame for it not to be part of our WE Make a Difference Day!view more
Since Liz’s time as an intern on the Technology Practice, she quickly climbed to Account Executive on Xplore Technologies, and just last month, Liz pushed the envelope supporting a Tech Practice client at the Paris Airshow Top 50 or #PASTop50 as it was seen on social media. This campaign celebrated the 50th anniversary of the airshow by encouraging photo submissions on Twitter and Instagram. Liz emphasized that, “This campaign taught me to take risks, even if you don’t feel 100% comfortable. Sometimes you have to just go for it.”
Hearing about Liz’s experience in Paris sparked my curiosity about what other travel opportunities she has taken advantage of at WE. Little did I know, her trip to Paris was not out of the ordinary, as she recently visited Washington DC and Orlando for client events. Fortunately, Liz has a passion for travelling, and has tailored her career path at WE to focus on global programs when possible, including the Global Exchange program. This program allows employees to travel to WE’s offices all over the world for two weeks and learn about PR and the media landscape in other countries. This year, Liz was one of 12 employees selected, and is off to London this month!Sexy Prom Dresses
Liz Kelley has always been an overachiever. Ever since she made the decision to pursue public relations at The University of Texas at Austin, she has gone above and beyond to make sure she gets what she wants. In Austin, finding a job out of college at an agency is not an easy task, yet Liz landed on her feet as an intern at WE in 2010. Thanks to her go-getter attitude, she took any learning opportunity available during school and was fully prepared for what WE had to offer.view more
It’s finally Friday! Read on for your weekly serving of consumer trends. Brands are catching our attention with major marketing stunts including a giant skull as well as factoring in consumer insights while sitting inside a giant glass box?!
Guerilla Marketing: Movie- and TV-streaming service BlinkBox shocked British beachgoers by placing a dragon skull the size of a London bus on Charmouth beach- and consumers everywhere are talking about it. The skull, although not real, celebrated the availability of the third season of HBO’s Game of Thrones on the service. Sites from Adweek to Mashable to Business Insider are talking about the marketing stunt, while consumers are taking to Twitter to share out their thoughts on the installation. AMC also caught consumer’s attention this week at Comic-Con in San Diego by driving around a giant truck that appeared to be filled with dead bodies as a promotion for the popular TV series The Walking Dead. Fans and the media alike went crazy for the truck posting photos and thoughts online throughout the week. Whether it’s for shock value or a laugh, multiple companies are successfully causing consumer’s to think and talk about their brands through this unexpected method of promotion.view more
Before interviewing Gordie Hanrahan, I did some research and realized that like many others at WE, listing his credentials — Portland native with a major in biochemistry and chemistry from University of Washington and a fondness for sports — was not enough to get a good sense of Gordie as a person. I wanted to get to know the Gordie that showed up to his first tech summit, in 100-degree weather, with a suit and tie, so I decided to dig deeper.
In January, Gordie attended CES, a global consumer electronics and technology tradeshow in Las Vegas, on behalf of Texas Instruments DLP. For the show, TI had decided that it was going to be in an off-floor room but still needed to compel media to visit them.Sheath Prom Dresses uk
Despite the challenges of being “off the beaten path,” the team ended up hitting a home run by retrofitting a Bentley with a TI rear-projected inner touch console. By channeling their creativity, the team secured coverage in the Washington Post, New York Times and with all the top-tier tech bloggers.
“Gordie exudes a certain confidence that comes through with his expertise in taking technical thinking and converting it into usable information for audiences,” said Dan Lantowski, a senior account executive who worked on Texas Instruments DLP with Gordie.view more
Silhouette: Trumpet(Mermaid)
Neckline: One Shoulder
Waist: Empire
Hemline/Train: Floor-length
Sleeve Length: Sleeveless
Embellishments: Beading, Ruching
Fabric: Silk like satin
Built-In Bra: Yes
Fully Lined: Yes
Shown Color: Burgundy
Body Shape: Hourglass, Inverted Triangle, Rectangle
Occasion: Prom, Evening
Season: Spring, Fall, Winter, Summer